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View Full Version : GoW Doll : Epic goes overboard



UltraDol-Fan
03-08-2007, 04:44 PM
http://www.joystiq.com/2007/03/08/epic-threatens-to-curb-stomp-fan-for-gears-of-war-munny-doll/

Epic threatens to curb stomp fan for Gears of War 'Munny' doll

Posted Mar 8th 2007 3:21PM by James Ransom-Wiley (http://www.joystiq.com/bloggers/james-ransom-wiley)
Filed under: Culture (http://www.joystiq.com/category/culture/), Microsoft Xbox 360 (http://www.joystiq.com/category/microsoft-xbox-360/), Business (http://www.joystiq.com/category/business/)
http://www.finheaven.com/images/imported/2007/03/gowmunnydoll-1.jpg (http://mywebpages.comcast.net/eightcell/emilio.html)
Emilio Lopez's custom Gears of War doll certainly appears professionally made -- enough so that we expressed a desire (http://www.joystiq.com/2007/01/06/homemade-video-game-items-we-want/) to see it manufactured and sold at retail. The doll even came in a mock retail box when Emilio presented it to his cousin as a Christmas gift. But, like any other do-it-yourself Munny (http://en.wikipedia.org/wiki/Munny) doll, Emilio's creation is merely a personal homage to Epic's game; not a mischievous business venture. Nevertheless, when Epic and its legal hounds caught wind of the doll, they issued a cease and desist order, claiming Emilio's creation is an unauthorized use of Epic's trademarks. Epic has requested that all trademarks be removed from the doll, packaging, and Emilio's website. Ironically, the logos Emilio used were apparently taken from a fansite pack that Epic had issued. C'mon Epic dudes, please, back off.

That's a pretty cool looking Doll, I'd buy one. Too bad Epic is being a baby ab out it.

mor911
03-08-2007, 04:54 PM
I think it's an awesome doll.

Majpain
03-08-2007, 05:16 PM
I'm dissapointed in Epic :shakeno:

Phin-o-rama
03-08-2007, 05:27 PM
companies do this all the time

Dol-Fan Dupree
03-08-2007, 05:33 PM
companies do this all the time

does that mean I shouldn't be disappointed in them?

mor911
03-08-2007, 05:42 PM
It upsets me because something like this doesn't hurt Epic at all... Unless they're making a similar doll (i doubt), this is almost free advertising for their intellectual property. Blizzard realized that it's good, fun, and very fan friendly to allow fans to use your IPs in special projects. There's WoW stuff made by fans all over the place.

UltraDol-Fan
03-08-2007, 05:54 PM
I bet if the doll was lame looking they wouldn't care...but since this doll kicks butt they got scared. If this guy opened an ebay store I would be in line to get one. If Epic was smart they would pay this guy some money, find out how he designed it and mass produce it.

Phin-o-rama
03-08-2007, 06:53 PM
what if the doll shipped with razor blades in it...or what if a piece got lodged in a childs throat and killed it....epic has no control over the quality of the product yet its got their likeness all over it, and also wouldn't receive any revenue from said doll anyways.

you can be disapointed all day long, but just about every company would do the same exact thing.

Dol-Fan Dupree
03-08-2007, 07:57 PM
what if the doll shipped with razor blades in it...or what if a piece got lodged in a childs throat and killed it....epic has no control over the quality of the product yet its got their likeness all over it, and also wouldn't receive any revenue from said doll anyways.

you can be disapointed all day long, but just about every company would do the same exact thing.

except for blizzard and other companies that do not disappoint me.

Just because everyone does it does not mean I have to believe it is right.

I do not believe the guy is selling the product. If he was then they should go after him.

maddendude
03-08-2007, 08:13 PM
i dont like it at all, its too sissy. if they made it a detailed action figure, that would be cool. With all the guns, including chainsaw.

Scatman
03-09-2007, 02:23 AM
yea thats lame in there part.

UltraDol-Fan
03-12-2007, 10:24 AM
Mark Rein apoligizes...good move :up:


Rein says on the Epic website, "Ugh. Our lawyers are trying to do their job and protect our trademarks but I guess they didn't realize this wasn't a commercial project and they fired off a standard form letter ... What we need to do is come up with some sort of permission letter for things like these so that we're properly protecting our future commercial rights but not stopping people from doing cool fan art like this. On behalf of Epic I apologize to Emilio and anyone who was offended by this."


http://www.joystiq.com/2007/03/11/mark-rein-apologizes-for-epics-lawyers-attacking-artist/