This is an excellent breakdown by Matich on the philosophy and deception behind Chip Kelly's offense at Oregon. It's also a pure display of the level of innovation and creativity with the X's and O's that goes on within the coaching ranks at the collegiate level. It is what's typically missing within the coaching ranks in the NFL, which is why you see so many retreads hired and fired in the NFL... there's very, very few innovators in the NFL... mostly copycats.