take your time, don't live too fast
I didn't even bother reading the article. I just don't understand how a guy is "ruining" his own franchise by trying to tackle problems at the source: the fans.
Ross is trying to create a better image and is seeking the approval of the people that help make it happen. He has gotten rid of things fans didn't like and is trying to generate a product that everyone can grow to like.
I am really shocked at the complete 180 degree turn that has happened on the side of the executives of this franchise.
"I'm too drunk to taste this chicken." - Colonel Sanders